Water Partner Marketing Toolkit 2025

Thank you for joining Resource Central’s water conservation efforts. Your marketing efforts are crucial to success! While you’re marketing directly to your customers, we handle everything else–from registration and orders, customer service, and sales support to final reports and analysis.

These toolkits make it as easy as possible for you to market the programs: assets to create social media posts, bill inserts, printed or digital newsletters, emails, and more!

You are welcome to edit as needed. If you make significant changes, please allow us a quick review to ensure the information remains accurate. We’re also happy to share Canva files for you to edit, or we can help you create custom marketing materials. Just let us know through this marketing request form!

How To

How to use this toolkit

↑ Click the blue tabs above to select marketing assets to promote your program!

Flyers

Flyers/Water Bill Insert

Water bill inserts, or “bill stuffers,” are small flyers or sections included in a customer’s monthly water bill that can advertise the program.

Customized materials are available upon request with a five (5) business day turnaround time. Submit the marketing request form.

Icons

Icons & Resource Central Logos

Spread the word visually with program icons and use Resource Central logos for co-branding.

Images

Images

Mix and match photography and images to create quick and easy posts on your social media platforms (combine with Social Media Campaigns). Photography credit: Resource Central

Garden In A Box & Waterwise Yard Seminars

Lawn Replacement

Slow the Flow

Infographics

Infographics

Use informational graphics to show customers the impact of the program, its benefits, and how it works.

QR Codes

QR Codes

Easily connect customers to the information they need in one click with quick response (QR) codes.

Social Media

Social Media Campaigns

Create quick and easy content for your social media channels.

Text

Editable Text

Promote the program with various lengths of text—micro, short, and medium copy—to communicate the program’s main points: cost, start date, benefits, and more.

Please note: All marketing toolkit contents are property of Resource Central and are to be used exclusively to advertise and promote its programming.

Questions?

Contact Resource Central’s Conservation Engagement Manager, Elisabeth Bowman, or via phone at 303-999-3820 x 210.